Success has to be planned and the best mix of tools is chosen to achieve your organisation’s objectives. Most campaigns will start from sound research and detailed strategy development.
Stakeholders are identified and messages honed to make sure they are heard, understood and acted upon.
But it is not just the selection of tools which is important but how these are used. This determines the success of the campaign and its translation into success for your organisation.
And to make sure your communication stays on target, the campaigns are measured and evaluated so you know you're on track.
Research, market studies and analyses
Internal/external communication audits
Corporate social responsibility
Political lobby programmes
Public awareness/educational programmes
Literature and newsletters
Speech-writing, conferences and seminars